Bournemouth | What Mimi Does

This year is proving to be one of the busiest and most exciting ones in my working life as we are having a stand at so many shows this year. The first big show is South Coast Fashion Week which is being held at the BIC, Bournemouth, just down the road from me. This is just next week 9th, 10th and 11th May and we are busy getting lots of stock ready. The new collection will be on display, the samples can be bought but also we will be taking made to measure orders on all of the dresses. We are also showcasing our hats and the new hair accessories that have been made such as the ram horns and leather crowns. Here are a couple of the small boaters, there are another two in production, a black one and a mauve one which hopefully will be finished in time.

I will also take this small sailor hat.

I have been making leather necklaces as well which will be on sale.

We will also be taking our JSKs, OP dresses and sallopettes, there should be something to suit everyones taste.

We would love to see you next weekend, pop by and say hello. It should be a great show, lots of different stands, music, entertainment and much more, here is a link to the South Coast Fashion Week web site so you can see what is planned http://www.southcoastfashionweek.co.uk/.

South Coast Fashion Week is coming up fast, it is on 9th, 10th and 11th May and as well as showcasing our garments we want to promote our accessories therefore a photo shoot was needed. This time I wanted to direct a little more so I contacted the AUCB and found Tara a photographer who wanted to expand her portfolio. To show the kind of look I wanted for this photo shoot, I prepared a photo mood board using Pinterest (search for Emily Braz or miimiikins and you will find all of my pin boards) and here are a few photos I pinned.

The next step was to find models and I was really lucky to have Chloe and Stefani who were both perfect for this shoot. They looked amazing and were game to having big hair adorned with sticks.

All photo shoots are a team effort, my sister Jessica is our hairdresser and is always willing to try anything, I could not imagine a photo shoot without her help and my mother, Debbie, is chauffeur, collector of sticks in this instance and can always be relied on to notice when something is out of place during a shoot. My mother is also my business partner, does a lot of the basic sewing and is always researching new and better techniques to improve our garments and accessories.

You can see we work as a team, I am putting on Chloe’s makeup as my sister completes her hair (Jessica was really good to come this time as she had a very busy day herself and you can see had to come in her rollers), my husband is in the back ground as he acted as a chauffeur as well, picking up Stefani early in the morning and my mum is taking the photos. These are not the official photos, my mum usually takes the photos for this blog so as to tell the story of the day.

The location was Bournemouth gardens, halfway between Coy Pond and the Square, a beautiful place both to take photos and just generally walk.

Originally I thought that bare shoulders would be a good look but you can see from these photos which we took whilst waiting for the photographer, that the girls just look too naked.

Fortunately this had crossed my mind the night before and I had packed some tulle which really softened the look and either made the girls look like the Birds of Paradise or as my husband said ‘angry woodland nymphs’, either works for me.